Here are the top 10 most followed clubs on social media, reflecting the big part social media plays in our daily lives. It’s what helps spread the word about football to fans and businesses alike.
Fandom
is a unique aspect of sports, driving continuous growth, especially in
football, which uses social media to boost club popularity. Clubs gain
followers by consistently sharing interesting content, drawing fans closer no
matter where they are. This also helps clubs financially, bringing in extra
money to keep them stable.
Let's
look at the top 10 football clubs with the most social media followers
| Club Name (Country) | Total Followers | X (Twitter) | ||
|---|---|---|---|---|
| Real Madrid (Spain) | 262.3M | IG Link | FB Link | X Link |
| Barcelona (Spain) | 259.8M | IG Link | FB Link | X Link |
| Manchester United (England) | 135.7M | IG Link | FB Link | X Link |
| Juventus (Italy) | 97.7M | IG Link | FB Link | X Link |
| Chelsea (England) | 87.9M | IG Link | FB Link | X Link |
| Paris Saint-Germain (France) | 85.6M | IG Link | FB Link | X Link |
| Liverpool (England) | 85.3M | IG Link | FB Link | X Link |
| Bayern Munich (Germany) | 84.4M | IG Link | FB Link | X Link |
| Arsenal (England) | 72.7M | IG Link | FB Link | X Link |
| Manchester City (England) | 70.7M | IG Link | FB Link | X Link |
Manchester
City – (England, Total Followers: 70.7 million)
Before
the Arab investors took over, the blue side of Manchester wasn't as rich or
prestigious as their neighbors, United, or Arsenal. However, since the 2008
takeover, City has transformed from a mid-table team into one of the biggest
clubs in English and even European football. This change brought them success
and a large fan base supporting the Pep Guardiola-led team. They now have 70.7
million followers across all popular social platforms. Social media is clearly
helping Manchester City expand its fan base, and with continued success in the
league and Europe, growth is expected to continue.
Arsenal
– (England, Total Followers: 72.7 million)
The
Gunners' popularity from the days of legends like Henry, Kanu, Bergkamp,
Parlour, Vieira, and Pires, who contributed to their unbeaten title run, has
slowly declined due to a lack of recent league success. Still, their rich
history and early dominance keep them popular in world football. The legacy
built by Le Professor (Arsene Wenger) still makes them a fan favorite on social
media, with a massive 72.7 million followers, making them one of the most
followed teams globally. While being highly ranked on social media doesn't
guarantee on-pitch success, their huge follower count brings fans closer and
boosts their commercial appeal.
Bayern
Munich – (Germany, Total Followers: 84.4 million)
Bayern
Munich is number 8 on this list. They're one of Europe's top clubs in both the
Bundesliga and European competitions. Their recent European success has
attracted many social media followers. The German team has some of the best
football stars who use social media to promote their personal brands, which in
turn helps the club attract a large online following. Hansi Flick's team has shown
this season they can continue the success from last season, evident in their
league and European performances. If they triumph again in both the Champions
League and the league, we might see them climb higher in the rankings with even
more followers.
Liverpool
– (England, Total Followers: 85.3 million)
Liverpool's
Premier League title win in the 2019-20 season, their first in over 30 years
under their German manager, led to rapid social media growth. According to
reports, 17.7 million new social media followers joined the club after they won
the league, which was the biggest increase among all football clubs worldwide.
With a renewed drive for trophies, top-tier players, and an excellent manager,
the Reds are expected to continue their social media rise. As a favorite to win
the Premier League this season, their hunger to succeed in both the league and
Europe should bring more titles and an even bigger social media presence.
Paris
Saint-Germain – (France, Total Followers: 85.6 million)
The
Parisian club jumped from one position to sixth in the social media follower
rankings, largely because they reached the Champions League final recently. In
previous years, PSG wasn't as dominant in Ligue 1 as rivals like Lyon. But
since the fortune-changing investment in 2011 by Arab money, they've achieved
continuous league success. Their social media presence especially grew when
they signed Neymar and have one of the best and youngest players, Mbappe, on
the team.
Chelsea –
(England, Total Followers, 87.9m)
The
Blues have a following on social media and they have had this for a long time
since the early 2000s. This is especially true in Nigeria. A lot of people in
Nigeria, like The Blues because of Celestine Babayaro. He is a Super Eagles
player and he used to play for The Blues.
Success
has a lot of friends. The Roman Army that is what people call Chelsea Football
Club got an owner when Roman Abramovich, a billionaire from Russia bought the
team. He spent an amount of money to bring in good players from all over
Europe. This made Chelsea a strong team that could win titles in England and
Europe. Roman Abramovich buying the club also helped them get a lot fans on
social media. Chelsea is now a deal and people, like them because of Roman
Abramovich.
Chelsea
may have given up the league title they won when Conte was in charge. They did
not do well in the league.. Now that the former legend is their new manager,
Chelsea are trying to build a strong team, like the one Chelsea had when
Mourinho was managing Chelsea.
Juventus
– (Italy, Total Followers, 97.7m)
The
Old Lady is a deal in the Seria A. They are always a team. The fact that they
are champions really shows on their social media ranking. This year they moved
up one spot to place. That is better, than where they were year. The Old Lady
is still doing things. They are a team that people look up to. The Old Lady has
a lot of fans. They love watching them play.
When
the news came out that Ronaldo was leaving Madrid to join the team in 2018
something big happened. Within one day 2.2 million people started following the
Old Lady on media. The team now has a lot of fans around 97.7 million people,
who follow them on these platforms. This is really good for the team because it
helps people all, over the world know about them and like the Old Lady. The Old
Lady is now very popular. People everywhere are talking about the Old Lady.
Being
on this list makes Juventus the only Italian club in the top 10 despite their
lack of success in Europe. Juventus still found a way to have a lot of fans on
media and this is because of some of the great players that Juventus has in the
team. Juventus has some good players and that is why people, like Juventus so
much.
Manchester
United – (England, Total Followers, 135.7m)
The
Red Devil is definitely the popular English football club on the internet. This
is because of what they have achieved over the years when Sir Alex Ferguson was
in charge. The Red Devil also remains one of the English teams in Europe that
has more, than 100 million followers. The Red Devil has a following online.
The
decline of United has been clear for everyone to see since Fergie left the
club. United still has a lot to thank Fergie for because the Scottish manager
built a legacy for United and this legacy is still very important for United
today. The fact that United is well known around the world is also very
important for United. Even though United is not doing well as they used to
people are still very interested in United. This is why United has many
followers on social media and United is actually the English team with the most
followers, on social media.
United
is the team, among the top teams that does not have an official TikTok Account.
This is really surprising. When United finally gets a TikTok Account we might
see more people following them. But for now United is not making their fans
happy when they play so it will be hard for them to get followers on TikTok.
United needs to do on the pitch to make their fans happy and get more people to
follow United on TikTok.
Barcelona
– (Spain, Total Followers, 259.8m)
The
biggest player in the history of the club is on the team. This player is also
the player of all time. So it is not surprising that the team has a lot of fans
on media and other places. The team has the player and the greatest player of
all time so people really, like the team.
The
Barcelona team, also known as the Blaugrana has become very popular over time.
People, in Spain and Europe love to watch the Blaugrana play. This is because
the Blaugrana plays football in a way that people really like. The Blaugrana
has a style that people think is great. The Blaugrana team has become famous
for the way they play football.
The
Barcelona football club is really good at using TikTok. This is a big reason
why they are considered the second best team. The Barcelona football club has a
lot of fans, on TikTok. They do a great job of sharing videos with them. This
helps the Barcelona football club get a lot of attention and it is one of the
reasons they're so popular.
Barcelona
is in the position and Real Madrid is first. They are setting the bar high for
clubs. Barcelona and Real Madrid have a lot of people following them on media.
More than 200 million people. We can see that Barcelona and Real Madrid are
really popular. They are, from Spain. It is clear that the popularity of
Barcelona and Real Madrid has grown a lot.
Real
Madrid – (Spain, Total Followers, 262.3m)
Real
Madrid is the team around. They do really on social media and they win a lot of
trophies. This is why Real Madrid has people following them than Barcelona.
Over 2.5 million more people follow Real Madrid. Real Madrid is just really
popular. They have a lot of fans.
Los
Merengue is not doing well on TikTok, which is not the case with the Catalan..
This does not mean Los Merengue has fewer fans. Los Merengue still has a lot of
fans people who speak Arabic.. Now Los Merengue is also popular in Asia because
one of the Los Merengue players, Kubo is, from Asia.
No
other Western team has gotten that people following them on social media. The
Spanish giants lost their player Ronaldo to Juventus but they are still very
popular, on social media.
The
Spanish giants are still really well known. People love them on social media. One
unique thing that would forever make both teams, relevant and popular on the
social platforms is their success in Europe and the ‘El Clasico’, the biggest
match fixture in the world that is being followed by millions of viewers.











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